Explainer video template

Bright Idea is an explainer template: bold flat illustrations, big numbers and lists, with an upbeat voice. It suits business, money, how-things-work and list videos.

Start free, no card needed. You can change everything after you start.

Made with Bright Idea

Who it's for

Explainer, business, personal finance and top-ten list channels.

What the video looks and sounds like

Clean, flat editorial illustration with confident outlines and a bright palette. Big numbers, comparison bars and lists that build line by line appear as they're read, and quick cuts keep it moving. An energetic voice narrates over upbeat music.

What the template sets up

Visual Style
Modern Editorial Vector
Voice
An energetic AI voice
Pace
More, shorter scenes
Turns on
chapters, titles, infographic scenes, music and sound effects
Also sets
The finish, transitions, camera movement and the look of titles and graphics

Everything can be changed once you start.

Example opening: The Price of a Coffee

The first scenes of a Bright Idea video: what the narrator says, and what's on screen.

  1. 00:00

    Title: The Price of a Coffee

    A barista handing over a takeaway cup.

  2. 00:04

    “You pay about five dollars for a coffee. So where does the money go?”

    A hand holding the cup, a price tag on the lid.

  3. 00:11

    “The beans themselves are a small part of the price.”

    A scoop of roasted beans on a counter.

  4. 00:17

    Number: Where the money goes: rent, staff, milk and cup, beans, profit

How to start

  1. Open the template

    Use this template to sign up free and open a new project with Bright Idea already set.

  2. Add your story

    Upload your voiceover, paste a script or start from an idea. Lists and numbers in the script become graphics, so write "three reasons" or "40 percent" where you want them on screen.

  3. Check the scenes, then make the video

    Read the scene plan, remake any picture you don't like, and export. Credits and plan limits are on the pricing page.

Bright Idea questions

Can I add my brand to the video?

Yes. A Brand Kit adds your logo, intro and outro to the export, so every explainer in a series opens and closes the same way.

Start your first Bright Idea video

Sign up free and your first project opens on this template. No card needed.